The worst position Google has in Northern Korea; it represents only 2% of search market. The monopoly belongs to local search engine giant Naver, which registers more than 100 000 000 queries every day. Furthermore more than 50% of common population (26 million people) use Naver`s services. The second position belongs to Russia. Only 15% of search market is possession of Google. Other leaders are Yandex – 55%, Rambler - !7%. Besides, Yandex controls more then 70% of context ads market.